Pipeline, not advice.
We build the system and run it. Strategy that never meets a buyer is a document.
About
Saleslights is Nick Krause, the Saleslights GTM platform and a delivery team working the same account at the same time.

Nick Krause, founder
Nick Krause
Nick helps companies move their product forward and make the impressions that generate revenue.
His career runs through senior sales engineering and quota-carrying roles — leading opportunity meetings with deep technical expertise while account teams managed the stakeholders. He founded Sherpa to help government contractors navigate cybersecurity compliance; a February 2024 announcement reported AdRem Systems’ acquisition of Sherpa assets and named Nick as Sherpa’s former CEO and founder of Saleslights.
Today he leads Saleslights from New York: GTM strategy and sales engineering for clients, in-market representation, and the agentic engineering behind the Saleslights platform, which also runs go-to-market for portfolio companies including FindUrLawyer, VideoFunker and InfernoBlue.
He works in English, Spanish and Portuguese.
How the work is done
Founder. Strategy, sales engineering and the client relationship.
Agentic GTM engine: signals, prospecting, campaigns, analytics and reporting.
Operations and full-stack engineering that make the system run in your stack.
Principles
We build the system and run it. Strategy that never meets a buyer is a document.
Agents research, orchestrate and report. Humans hold the relationship and the judgment.
Your data, platforms and deliverables stay with you. Your private information stays isolated to your account.
Career history describes Nick’s own background. Portfolio companies are businesses Saleslights operates go-to-market for; they are not presented as client testimonials.
One paid hour. Bring the problem; leave with a point of view.